United Way’s 2015 Campaign Set at $2M

With a patriotic theme inclusive of Uncle Sam, the Rowan County United Way kicked off its 2015-2016 campaign to raise $1,999,999.99 (Campaign Chairman Penny Geer-Link is being counted at as the “Lucky Penny” so the goal will reach $2 million).


Geer-Link said there are so many needs, one may sometimes wonder if they can even make a difference, but everyone and every penny does make a difference to each and every one of the 16 agencies.


This year’s campaign theme is, “Red, White & U, United We Can,” with each report meeting focusing on patriotism, tradition, spirit and all-American, respectively.


The 16 local agencies which depend on United Way funding include the American Red Cross, The Arc of Rowan, Boy Scouts, Communities in Schools, Families First, Family Crisis Council, Literacy Council, Meals on Wheels, Rowan Rescue Squad, Rufty-Holmes Senior Center, Salvation Army, Trinity Living Center, Vocational Opportunities, Youth Services Bureau, Smart Start Rowan and the Hurley Family YMCA.


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United Way Selects Cabinet Leaders for Fund-Raising Campaign

The Rowan County United Way has selected Cabinet leaders for its 2015-2016 Campaign who will work with Penny Greer-Link, General Campaign Chairman.


Greer-Link is directing the fall fund-raising campaign which involves hundreds of volunteers throughout the county. Each Cabinet leader in charge of a division recruits a team to assist him, and together they establish a goal for their division, call on accounts and run their campaigns.


The United Way has met or exceeded its goal for the past four years, including raising $1,972,300 in 2014, surpassing the goal of $1,879,750. The funds are distributed to 16 local human services agencies approved by the United Way.

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